The Family Deal: It’s Not Just What You Get, It’s How You Feel.
At LaFontaine our mission is to build lifelong relationships that connect families, strengthen communities and personalize the automotive experience. Our mission reflects the manifestation of six core values: Accountability, Respect, Team Work, Passion, Communication, and Responsibility.
The Combination of both the mission and core values provides the basic foundation of our promise to you… To treat every customer like they are members of our family. To respect their unique needs, to be accountable of our actions as it relates to your experience, to assemble the best individuals in the industry to be part of your team, communicate with transparency, be responsible to the communities you live in and we do business in and to approach each day with passion.
Simply put… The Family Deal. It’s not just what you get, it’s how you feel.
LaFontaine Volkswagen of Dearborn would like to honor our everyday heroes with a Military & First Responder Bonus! To show our appreciation for your hard work and dedication, eligible members of the United States military, first responders, and family members residing in the same household can receive an additional $500 bonus* on the purchase or lease of any new, unused MY18-MY19 Volkswagen model (excluding Golf R). This discount is offered in addition to other current discounts or programs offered by Volkswagen (restrictions may apply).
Active Duty U.S. Military (Army, Navy, Air Force, Marines, National Guard, Coast Guard and Active Reserve)
U.S. Military Veterans
U.S. Military Retirees
Sheriff / Sheriff’s Deputy
Federal Law Enforcement Officers
Firefighters (career or volunteer)
EMTs / Paramedics
911 Dispatchers or Operators
What to Bring?
Proof of Eligibility
Completed and signed Military & First Responder Claim Form\
Military: Leave and Earnings Statement (LES), Military ID Card
First Responder: Department-issued ID
Disclaimer: “*Volkswagen of America, Inc. will pay a $500 Military and First Responders Bonus for qualified active duty U.S. Military service members, U.S. Military Veterans within 24 months of active duty, U.S. Military retirees (Retirees must have served 20+ years in the military), First Responders (Police Officer, Sheriff/Sherriff’s Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedic, 911 Dispatcher/Operator) and their family household members who purchase or lease a new, unused MY15-MY22 Volkswagen model (excluding Golf R) through participating dealers from January 4, 2022 to January 3, 2023. Proof of military/first responder eligibility and residency of family household member (if applicable) required. Bonus applied toward MSRP and is not available for cash. Fleet customers are not eligible. One bonus per VIN. Eligible customers may receive this bonus on up to two Volkswagen vehicles per year. See your local Volkswagen dealer or, for general product information, call 1-800-Drive-VW.”